At the end of this course, students will be able to:

1. Describe basic concepts of leadership and strategic management.
2. Recognise the strategic importance of activities such as quality management and target agreements.
3. Apply strategic management concepts, in particular within TEL projects.
4. Analyse internal and external environments of TEL contexts.
5. Identify issues that can arise when implementing strategic management activities related to TEL.
6. Analyse strategic management issues within various TEL contexts.
7. Develop strategies for problems within organisations, considering both the external and internal impact of adopting the solutions. 
8. Formulate structures and functions for TEL contexts.
9. Match managerial situations with leadership styles.
10. Develop effective leadership approaches for strategic management.

Decisions about educational and scientific institutional directions should be made strategically, taking into consideration an analysis of the competition, the market orientation and demand, and a clear understanding of institutional core competencies. This course will present and discuss strategic management approaches and methods and their use as a means for strategic control within the institution, specifically in reference to implementation of technology enhanced learning (TEL) initiatives and projects. Initial course discussion will concentrate on the basic concepts and practices of strategic management and its suitability for TEL in various organizational contexts, including education and scientific institutions: What are the key orientations of the organization (mission and vision)? What are the key values guiding the organization towards its goals? What are key qualities of the organisation’s environment that support/hinder the organisation in realising its goals? How can an organisation identify key strategic orientations for TEL? What are the requirements/expectations from leadership in realizing effective TEL within the organization?