The module provides an introduction to the "Electronic Business“ (e-business). The graduates know the fundamental and current technologies, advanced concepts, applications and competitive strategies of the "Electronic-Commerce" (e-commerce). The knowledge and abilities acquired in this module are directly applicable in study and business. They are deepening the basics from the module „Wirtschaftsinformatik II“. They provide a professional e-business consulting background and the skills to design software products for this area of business in practice.
Professional competence The students:
Name and discuss the eBusiness key challenges
Discuss the chances of the added value and the changes of commercial models by the internet
Define the concepts of e-business and e-commerce.
Discuss the change of retail trade and the transactions between companiess in e-business
Name current payment systems and communication technologies
Discuss the possibilities of the internet in order to simplify the administration and the coordination of internal and external business processes
Characterise the challenges for the management caused by e-business and e-commerce
Differentiate the concepts and conceptualites of e-business
Assess applications with regard to economic points of view
Practically learn how to handle core technologies of e-business
Methodological competence The students:
Assess the core technologies of e-business and e-commerce
Apply methods in case studies
Social competence The students:
Develop case studies on basis of given problems in groups
Present their solutions
Self-competence The students:
Learn about their own limitations while planning and developing e-commerce applications