The module provides an introduction to the "Electronic Business“ (e-business). The graduates know the fundamental and current technologies, advanced concepts, applications and competitive strategies of the "Electronic-Commerce" (e-commerce). The knowledge and abilities acquired in this module are directly applicable in study and business. They are deepening the basics from the module „Wirtschaftsinformatik II“. They provide a professional e-business consulting background and the skills to design software products for this area of business in practice.
Professional competence
The students:
- name and discuss the eBusiness key challenges
- discuss the chances of the added value and the changes of commercial models by the internet
- define the concepts of e-business and e-commerce.
- discuss the change of retail trade and the transactions between companiess in e-business
- name current payment systems and communication technologies
- discuss the possibilities of the internet in order to simplify the administration and the coordination of internal and external business processes
- characterise the challenges for the management caused by e-business and e-commerce
- differentiate the concepts and conceptualites of e-business
- assess applications with regard to economic points of view
- practically learn how to handle core technologies of e-business
Methodological competence
The students:
- assess the core technologies of e-business and e-commerce
- apply methods in case studies
Social competence
The students:
- develop case studies on basis of given problems in groups
- present their solutions
Self-competence
The students:
- learn about their own limitations while planning and developing e-commerce applications
